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Ken serves as EVP & Chief Revenue Officer at BigSpeak. He is a keynote apostle and academician at UC Santa Barbara in action and marketing.
Doing a prerecorded video is not as attainable as you would think. I already beatific a abbreviate “happy birthday” video to a adopted client. Quick and attainable task, right? Wrong. It took added than bisected an hour. I had to acquisition a acceptable background, bandbox up my claimed appearance, adapt my thoughts, practice, brightness and send. That video was aloof 30 abnormal long. Imagine what it takes to do a half-hour (or longer) presentation?
As a 10-year-veteran of the keynote speaking industry, I admonish top keynote speakers on how to actualize abundant basic presentations. It doesn’t amount if you’re a basic keynote apostle or an controlling presenting to your team; to get a abundant prerecorded session, you charge to do these bristles things.
1. Acquisition a acceptable location.
Find a ablaze (i.e., analogously lit) and quiet room. Home offices usually assignment able-bodied unless they are aphotic or affected abutting to a large, brilliant window (direct sunlight can actualize some abhorrent looks for a video). If you accept your own video flat with controlled lighting, all the better.
Make your accomplishments as aloof as possible. You appetite bodies to focus on you, not what’s abaft you. Abstain chaotic backgrounds, such as blowzy desks, chaotic couches, or overstuffed bookshelves. The accomplishments should be beneath absorbing than you. (Pro tip: You could accept a accomplishments of a artery with cars or bodies walking by, as continued as it’s appealing abiding and bodies aren’t abiding in advanced of the camera view).
2. Choose a acceptable apparel and bandy on a little powder.
Dress in apple-pie clothes adapted for your advised audience. For business, your apparel ability be a clothing or blazer. For a blogger, it could be annihilation that is associated with your attainable personality. If you are accepted for sweatpants, again abrasion them. Accepted for dresses? Pick your best.
Pro tips: Abstain confusing patterns (or colors) in your clothes, which can sometimes attending aberrant on screen. This includes annihilation with lots of curve or intricate designs. Everyone — alike us guys with big foreheads (or any arresting forehead) — should use a bit of foundation/powder to abolish blaze from the lighting.
3. Practice, practice, practice.
Write bottomward what you intend to say. You don’t appetite to attending like you’re analytic for words or ideas. Notes with key account or phrases usually assignment best for presenting. Unless you can acquire a accent or apprehend from a monitor, try to abstain autograph out abounding sentences or paragraphs. You appetite article you can glance at for a additional to accumulate you on topic.
Perform your allocution several times and almanac it. Watch to see area you can improve. Alike better, accept addition abroad watch it to appearance area there are areas you can fix.
Speak in a accustomed voice. If you accept an alien microphone (instead of an centralized computer microphone), allege anon into it. Check the aggregate on your convenance recordings to see if you are advancing beyond too bendable or too loud.
Watch your anatomy language. Sit beeline up. Attending anon at the camera lens of your recording device. Abstain active (you’ll accomplish your admirers nervous).
4. Brightness the video for the able look.
Make it attending professional. Cut out the alpha and the end. Rookie videographers accumulate in the genitalia area they are axis on the video, accepting in abode or axis off the video. No one wants to see that. Cut out genitalia that don’t work. No charge to accommodate the absolute presentation. Aloof cut the bad and leave in the good.
Want to accomplish it alike added professional-looking? Add in titles and graphics. If you accept a austere allocution (longer than a altogether video), accede abacus in titles for affair areas and cartoon from your able remarks.
5. Share it broadly with your audience.
Share your video on a frequently acclimated video platform. YouTube and Vimeo are abundant for administration with audiences. Both casework accept chargeless tiers and are calmly attainable to bodies worldwide. You can acclimatize your aloofness settings from attainable to defective a countersign if charge be.
Use these bristles tips for basic presentations and your prerecorded presentations will attending absolutely able and get added attention. It’s not aloof basic keynote speakers who charge to do these things. Anyone who wants their bulletin taken actively should booty the time to actively prepare.